Key Highlights :
1. The Indian smartphone market is expected to grow at a faster rate in 2023 than in 2022.
2. The growth in the market will be fuelled by consumers upgrading to premium devices at a faster rate than in previous years.
3. Apple's renewed push in the Indian market may influence consumers to shift to premium devices.
4. The premium segment is likely to grow over last year to reach 13% of the market by volumes this year.
5. The research firm specializing in products in the technology, media and telecom industry, Counterpoint Research, expects the Indian smartphone market to be worth $38 billion in 2022.
Apple, Samsung and OnePlus smartphones will drive higher sales in 2023, as the Indian consumer upgrades to premium devices at a faster rate than the previous years to mark a clear shift in consumption patterns.
Continue Reading at Source : livemint